in This time it's personal

Three reasons why Mark Frauenfelder’s Rule The Web rules (or at least for me)

Do yourself a favor — quit updating your Facebook status, stop posting vague and indulgent messages on Twitter, and lay off surfing for the latest celebrity nip slip pics or similar adult-oriented material.
(And no, I’m not talking about myself here.)
Go offline for a few hours and read Mark Frauenfelder’s Rule The Web.
If the book was able to help me — a technically-challenged pseudo-geek — undertake net-related stuff “better, easier, faster,” as it claimed on its cover, then it will definitely help you, a supposedly intelligent and sophisticated person with refined tastes in reading.
So get yourself a copy if you haven’t yet.
After all…
First, it’s cheap.
Or at least now it is.
Got my copy for P146.00 (roughly three US dollars) at an undisclosed branch of National Bookstore, which as we all know, is having its yearly cut price book sale, offering discounts of up to 75 percent.
The copy that I got was originally priced P600++ and was later marked down to P182.00. But when the cashier zapped the book with her bar code scanner, I got charged P146.00. Who am I to argue with that?
Second, despite being three years old, it remains relevant.
Since it was published in 2007, Rule The Web contains and refers to material that has evolved.
Take, a free Wiki website, which is now a
But who’s complaining?
Not me.
After all, if you’re done reading the print version, you can always visit the book’s updated website.
You can even sell the book at Bookay-Ukay Pilipinas, my favorite used bookstore.
And that’s something I just might do, all for a discounted price of P200.
(Hey, someone’s got to pay for the book’s clear protective plastic cover.)
And, last but not the least, the book is very useful.
Frauenfelder, editor in chief of Make Magazine, may not be witty and funny as David Pogue or Dave Barry but his tips — pardon the use of the word, kids — rock.
After a few minutes of skimming through, I was able to create a smart playlist on iTunes (which I never had the patience to try because I thought it was too complicated), learned that I could control iTunes through FoxyTunes, a Firefox extension, without switching applications, and got a wealth of suggestions from the author’s favorite bloggers.
Best tip for me came from Gareth Branwyn, a writer, editor, and media critic for Wired, Make, Esquire, and the Baltimore Sun. He recommends using GTDTiddlyWiki to help everyone get things done.
But seriously, this indulgent blog entry does little justice to the variety of tips available in Rule The Web, which includes measures against phishing and pharming, instructions for setting up a wireless network, and a basic guide for submitting your domain to major search engines.
These tasks are still beyond my core competence, which primarily involves consumption of cold beverages, eating free lunches, and staring at the ceiling for long periods.
Clearly, the book is worth more than P200, if you ask me. So, do I hear any offers? P250? Anyone?

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  1. Ey, thanks for recommending Dave Barry. I read Dave Barry Turns 40 last week while watching over my wife at MMC and it helped me pass time. I finished it in two days actually. :-)