Rules to live by
Let’s get philosophical, even for just a minute.
After all, sixty seconds is just about the longest time I can think deep, profound thoughts, let alone process them, because my mind, since birth, has been conditioned to respond to very basic stimuli: tasty food, cold beer, and healthy parts of the female anatomy.
But I am getting ahead of myself, something that I often do, especially when I get manic over the fact that my website — such as it is — has yet to be updated.
Anyway, to begin: There is only one rule that has no exception.
It’s not the golden rule [1], the four noble truths [2], Moore’s law [3], Kessler’s algorithm on upstarts and incumbents [4], or whatever regulations the government [5] wants you to follow every single time you step out of your home and enter whatever remains of public space in this country.
That rule is this: for every rule, there is an exception. That’s it.
Having said that, I believe that the world can become a better place if only people — rich and poor, young and old, male or female, gay or straight, supervisors and subordinates — followed only two rules.
First rule is: Don’t take yourself or anything, for that matter, too seriously.
While I have sometimes become a sanctimonious prick myself — frothing in the mouth about say, Earth Hour, SUV owners, conspicuous consumption, individuals that have sticks up their asses — I have more than a bone to pick with people who take themselves too seriously.
These include the self-indulgent individuals who obsess over their reputations and how they come off to other people.
Give yourself a break, my friend.
Everyone is just about as egotistical as you are.
They are too busy thinking about themselves to ever think about you, even if you may be arguably considered important and/or famous.
The Filipino nation as a whole could also use this piece of advice.
We take ourselves too seriously that we are offended when someone cracks a joke at our expense.
Take the recent Adam Corolla episode.
Whatever he said about Manny Pacquiao or Filipinos may not be funny or amusing at all.
But let’s face it: Manny Pacquiao may indeed be one of the greatest boxers of his generation but he seems incapable of expressing his thoughts and feelings (unless it’s through singing, which he doesn’t seem so good at.)
In the meantime, we Filipinos should get a hold on ourselves.
We’re not a perfect race nor are we God’s gift to the world, having evolved from simian-like creatures with tails who lived in trees to become little brown Americans who spoke pidgin English the way we do now.
So what’s my second rule: Uhm, I forgot. (How about this? Don’t have a senior moment unless you actually get 20 percent off when you eat at Jollibee.)
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[1] He who has the gold rules.
[2] a) There is suffering.
b) There is a cause of suffering. c) There is the cessation of suffering.
d) There is the eightfold path leading to the cessation of suffering.
[3] Simply put, the processing power of computers doubles every two years, a law that is expected to hold at least for another two decades. (At least that’s what my Google search told me. If it’s on the internet, it must be true.)
[4]1. Rules are established to create order and maintain profits for incumbents. Examples of rules are: social mores, professional licenses, government regulation, locked-up distribution channels.
2. Cheaper technology suddenly allows for the bypassing of the rules.
3. Incumbents are fat and dumb and happy with current monopolistic profits and their general situation, so they bad-mouth any new stuff which threatens their incumbency or profits, or both.
4. Fringe players emerge to use this ever cheaper technology to simply ignore the rules.
5. Fringe companies attract venture capital since there are great profits to be made underselling the incumbents.
6. Incumbents are in denial until their profits are really threatened and/or market share begins to erode meaningfully.
7. Chaos ensues; fringe players are threatened with lawsuits, government regulation, public shaming, etc.
8. Growth at the fringe accelerates, as it is the right way to do business using new technology.
9. Incumbents co-opt the fringe or fringe players become the new incumbents and seek to establish new rules.
10. Go to 1.
This is from Andy Kessler, author and venture capitalist, as quoted by Michael Lewis in The Future Just Happened (a great book which I advise you to read. I’ve got a hardbound copy myself. Not interested in lending it because it’s not going to come back.)
[5] Mainly, the Metro Manila Development Authority.
From the Digital Images Appreciation Dept. Photo shows Angel Locsin who is known, among others, as a matinee idol who own, maintain, and regulate healthy parts of the female anatomy. As explained earlier, healthy parts of the female anatomy are one of three stimuli that yours truly responds to.

