Jack The Scribbler

Nothing in Particular would like to express its gratitude to Philippine Airlines, the technical staff who runs its Web site, and the marketing professionals who launched the company’s recent online promotion, “The Real Deal.”
Were it not for these brilliant, hardworking individuals, Nothing in Particular would have remained part of the cyberspace woodwork, a self-serving, self-referential, self-indulgent online journal of a media worker burdened with unjustified angst and unpaid debt.
But that all changed — at least temporarily — on the afternoon of Monday, April 27, 2009.
Eighteen hours after the airline launched its two-day online promotion, Nothing in Particular announced a set of reportedly “helpful” tips intended to assist prospective PAL customers in securing their discounted airfares through its Web site.

Taken from Boeing's website

The so-called “tips” included a phone number that would bring callers directly in contact with customer management officers should they encounter problems with their online reservations.
So far, no one has yet said that the instructions were useful.
But then again, it’s the thought that counts.
After all, PAL’s Web site during those two days were inaccessible for the most part.
Besides rendering the instructions useless, it also frustrated the airlines’ many loyal customers.
Come to think of it, what’s new?
The airlines’ Web site is supposedly but an online manifestation of its reported real-world reputation.
Whoever said the internet enhanced efficiency has never bought a ticket from the Philippine Airlines’ Web site especially not during a promotion.
During those two grueling days, only a few were able to successfully book their flights and pay for them online.
A number managed to log onto the Web site, like myself.
However, this was more out of sheer persistence and perhaps even luck than anything else.
When time came for users to make a reservation, the software application that enabled them to pick a flight and choose a date was nowhere — it simply wouldn’t load on the page.
And even if users were lucky enough to book their own flights, some were unable to pay for them since their credit cards were rejected outright by the Web site.
Which was exactly what happened to me at about seven in the morning of Monday, just three hours after I decided to give it all up.
In desperation, I tried my wife’s credit card to no avail.
I later called to complain and was directed to customer relations who, in turn, helped process discounted airfares for my mother-in-law.
But I digress.
What I really wanted to say is that Nothing in Particular reached a record number of hits as Web surfers became curious about PAL’s overloaded Web site.
On Monday, hits reached 71, breaching its previous record of 61 in April 2007. The next day, the promotion’s final day, Nothing in Particular’s hits reached 178, nearly triple the record set two years ago.
For that alone, I only have Asia’s first airline to thank.
That, and a roundtrip ticket to the US West Coast that cost a little less than P26k.
Thanks, PAL.

This is useful for those who were able to log onto the PAL website and were able to secure reservations but for some reason or other (website glitch etc.), failed to hold and/or pay for their online itineraries.

Call up Philippine Airlines’ customer service department, +632 777 5939 and explain the circumstances in detail (i.e., date and time of flight and date and time the reservation was secured online). It should appear in their records.

The company will most likely extend the promo privilege and direct you to a ticketing office where you can pay for and claim your e-ticket.

This is what happened to me when I bought roundtrip tickets for my mother in law.

Good luck.

Meanwhile, click on this link for a GMANews.TV report about PAL’s website overload brought about by the online promotion.

Travel allows for the best education the world can provide.
Or so say those who can afford it.
Fortunately, a cheaper alternative is always available.
And it’s not necessarily made in China.
It’s called reading, an activity, usually solitary, that may not be as exciting as visiting foreign shores, flying business class, or flirting with flight attendants.
Once undertaken, especially with a good writer as a guide, reading allows anyone to take a trip anywhere — including the planet Tralfamadore* — without having to clear immigration and undergo intensive cavity searches.
While travel transmits knowledge firsthand — how to get the best seats in economy class**, how to request alcoholic beverages in an Islamic country***, and how to avoid looking like a promdi in Manhattan**** — reading does the same but through filters, the writer’s inclinations and idiosyncrasies.
Whichever of these two activities is considered the best teacher in this school we call life remains arguable.

The cover of the third and latest edition of Author's Choice by Kerima Polotan, one of the best English-language books written by a Filipino. (Pic by kabayancentral.com)

For those indifferent to the pleasures brought forth by the well-crafted sentence, the quick, cutting remark, or the penetrating insight, reading may never be able to hold a candle to any other activity, including the lure of travel.
But that’s just one school of thought.
Others prefer to read and stay at home.
Given a choice between reading a well-written essay by American gonzo journalist P. J. O’Rourke and a trip to any one of the world’s hellholes (i.e., Pasay), certain individuals, including myself, may prefer the former.
Who can blame me?
Nobody, save perhaps for certain irate Pasay residents and the mayor himself.
After all, they can always cite the city’s historical and cultural landmarks which help make this country and the world at large a better place.
Sure.
Although Pasay may offer attractions even to overstimulated, cynical urbanites, the experience of touring the city may be matched by the vicarious thrill of reading any good book.
Hundreds of them abound.
These include Author’s Choice by Kerima Polotan (who by the way gives a picture of the Pasay of yore), Occasional Prose by Adrian Cristobal (which remains sadly out of print), and yes, any of the books written by P. J. O’Rourke (All the Trouble in the World and Holidays in Hell are my personal favorites).
For the past year or two, I have been so consumed by reading a number of books that they have convinced me to temporarily ignore all other activities regarding my life, such as it is.
The Granta Book of Reportage had exactly this effect on me. From the moment I read Ian Jack’s introduction until Wendell Steavenson’s Osama’s War some 400 pages later, I was held in thrall, recognizing I was being transported to places that, like Pasay, isn’t exactly on my list of places to visit.
Despite the desperation, the violence, the iniquities that occur in these places, writers in the Granta anthology — which include James Fenton who wrote about Edsa I in a separate Granta issue — show further proof that reading occasionally does trump travel, didactically speaking.

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*The fictional planet in the earlier works of Kurt Vonnegut. It featured prominently in what I consider as his best work, The Sirens of Titan, one of the very few books I’ve read three times.

**Always ask to be seated in the bulkhead seat, which offers larger legroom. Besides being a heaven-sent convenience during long haul flights, the attendant will recognize you as a seasoned traveler even if it’s your first trip abroad.

***Show your passport upon checking into a hotel and order before nine in the evening (or at least that’s what I did when I took an all expenses paid trip to Pakistan, courtesy of the Pakistan government).

****You can never go wrong wearing black in Manhattan, especially during the cold months. Wear some other color and you stand out like an idiot. What can I say? Been there, done that.